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Jordyn Woods is putting her eye for fashion to work. Though she’s modeled in campaigns and appeared in reality shows and network TV alike for the past few years, the 24-year-old model and fitness app founder has become a style star in her own right. She’s often sporting the splashiest looks for date nights with boyfriend Karl-Anthony Towns and nailing the most polarizing trends on Instagram. Now, she’s partnered with Shein to create a one-of-a-kind capsule collection that just launched on September 19.
Characterizing her personal style as “glam meets streetwear,” she particularly loves showcasing the curves, which much of her collection demonstrates. “My personal style does change every other day, but these are definitely pieces that I would wear and feel confident putting on,” she tells POPSUGAR. “To me, the sexiest thing you can wear is your confidence, and as long as you feel comfortable, that’s going to show.”
With 28 styles, she describes the line as “very fun, but also super versatile and wearable.” That includes matching sets, shackets, and bodycon dresses — her personal favorite — which all exude Woods’s cool-girl aesthetic. “With the fall season coming up, I wanted to go with darker tones that are still statement pieces at an affordable price,” she explains. “With Instagram and this social media age, you always want to switch up your looks, and this collection gives you that freedom.”
Beyond sharing the inspiration behind her latest partnership, Woods gave a peek into her go-to products and beloved staples she can’t live without. From a pure silk pillowcase to sneakers embellished with crystals, these are Woods’s must-have items.
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