- Monolith Technologies & Virtualtech Frontier signed MoU to develop XR experiences
- Launched Malaysia’s first association for immersive technologies, covering AR & VR, among others
Immerse KL x CelcomDigi 2025, a flagship programme by the Malaysia Digital Economy Corporation (MDEC), claims to have generated over US$236,000 (RM1 million) in tech opportunities for participating companies. The two-day event, held in collaboration with CelcomDigi, welcomed 555 attendees from Malaysia and abroad, further strengthening the nation’s position as a growing hub for immersive technology in the region.
Throughout the event, 32 exhibitors and 25 speakers showcased the latest in extended reality, virtual production, immersive storytelling, and creative content. Exhibitors such as CelcomDigi, FreeDome, Experiential Design Team, Revenant Reverie, and FaBu Designs presented hands-on demonstrations, while students and independent creators brought fresh perspectives to the showcase.
A key milestone was the launch of the International Interactive & Immersive Society, Malaysia’s first dedicated immersive technology association. The association aims to support the growth of immersive technologies in Malaysia, including augmented reality (AR), virtual reality (VR), mixed reality (MR), extended reality (XR), virtual production, simulators, and AV hardware. Its priorities include strengthening collaboration across the ecosystem, developing skilled talent, enabling commercialisation, and contributing to policy development.
The event also marked the signing of a Memorandum of Understanding between Monolith Technologies and Virtualtech Frontier, a strategic partnership focused on developing new XR experiences aligned with Malaysia’s digital economy goals.
In addition, a roundtable with Meta Reality Labs brought together key representatives from government, academia, and industry. Organisations such as MTVET, TalentCorp, and several local universities discussed how immersive technology can support education, skills development, and workforce readiness.
The Matchworks Business Matching Programme also attracted strong interest, with 17 Malaysian solution providers engaging with 43 SMEs and corporates to explore opportunities in marketing, operations, and customer experience.
“Immerse KL x CelcomDigi 2025 reaffirms Malaysia’s position as a rising powerhouse in immersive technologies within the region. By launching the nation’s first immersive technology association and cultivating strategic partnerships, we are demonstrating how innovation, talent development, and global collaboration can further advance the digital economy,” said Anuar Fariz Fadzil, CEO of MDEC.
“MDEC remains fully committed to supporting platforms that drive technological breakthroughs, develop skilled talent, and strengthen industry collaboration, ensuring that our creative tech sector continues to lead in XR, AR, VR, and beyond,” he added.
Immerse KL will expand to Penang in the coming year, bringing immersive innovation to the northern region, before returning to Kuala Lumpur in 2026.
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